As Hip Hop attempts to regain its definition, fans have already defined it with Southern California trio, Pac Div. The group consists of brothers, Like and Mibbs, along with longtime friend BeYoung. The three came together in high school. While new talents strayed towards microwave music that trades quantity for quality, Pac Div crafted an original sound timeless sound influenced by the golden era of hip hop.
In 2006, Pac Div released a thematic mix tape. The tracks chronicled day-jobs, trying to appeal to the fairer sex without fat pockets, restoring a Black presence in Hip Hop, and carefully coifed wardrobes amidst the pursuit of glory. The results were jarring, the unsigned group landed on the pages of many magazines, Vapors, Urb, Source, XXL, Billboard, Rolling Stones, and 944 Magazine. As well as a large internet presence followed.
During the course of the group’s development, Hip Hop superstars began to notice. With Myspace love alone, Pharrell Williams of The Neptunes reached out to affirm that Pac Div is making innovative and fun music. After that, a chance meeting with The Roots’ Questlove in a Los Angeles record store led to a passed demo – which shockingly then led to the drummer personally calling the group to also extend support. In Addition to Snoop Dogg shouting out on one of his songs, the group received approval from Talib Kweli, 9th Wonder, and Ludacris. Rather than crutch these endorsements on album covers and Myspace banners, the trio matter-of-factly reminded fans that this was no overnight success.
Offers from major labels followed, the group found a home with Universal Motown Records and readying for their debut release, Grown Kid Syndrome in summer of 2009. The album delightfully forgets the tangents rap music has taken in the mainstream and simply affirms that good music is timeless. Pac Div is crafting their album are focused on making sure their live show is well…live. The group has toured domestically and internationally with heavy hitters and tastemakers alike, Nas, Q-tip, Busta Rhymes, ICE- T, and Ludacris.
California Hip Hop is restructuring in the second half of the ’00. Styles, faces, and crews may change, these three young men remind us that it is, was, and forever will be the Pacific Division.
Pac Div is currently finishing their album and will be making appearances at SXSW opening for The Roots in April. They are managed by Christopher Watkins for Ch’rewd Management and booking agent: Cara Lewis (Domestic & Canada) and Brian Cohen (International) – The William Morris Agency.
Lloyd, Wendy Raquel Robinson and Clifton Powell Star in 'When The Lights Go Out' | DVD Available on March 23
Tuesday, 16 March 2010 19:31
The inspirational stage play When The Lights Go Out will be available March 23 on DVD! When The Lights Go Out: The play boasts an all star cast including R&B sensation Lloyd, Wendy Raquel Robinson, Clifton Powell and Alvin Moore!
There is no bond stronger than the bond of family, but when betrayal and heartbreak strike, those ties are severely tested! When The Lights Go Out tells the story of a family who has lost its way…maybe forever. Only through the power of love, faith and forgiveness can they rediscover what’s truly important and let the light back in! With the talents of Wendy Raquel Robinson (The Steve Harvey Show), Keith Robinson (Dreamgirls), Clifton Powell (Ray) and R&B sensation Lloyd, When The Lights Go Out shines with warmth, humor and song.
Check out the hilarious yet thought provoking trailer below.
Official Trailer (VIDEO):
Pre-order When The Lights Go Out on Amazon.com *Review copies are available, please reply with your mailing address if you are interested.
Kelis Performs "4th of July", "Acapella", & Gets Down To Major Lazer In NYC
Tuesday, 16 March 2010 18:20
Kelis returned to NYC this past weekend to bless her hometown with new music from her upcoming album Flesh Tone. On Saturday she rocked crowds at GLOW (Long Island) and Club 57 (NYC) with performances of her #1 hit "Acapella" and new song "4th of July". She even showed off her moves to Major Lazer's "Pon De Floor". The weekend was capped off by a surprise performance at her best friend Legendary Damon's birthday bash at Juliet where the crowd went nuts as she sung "Acapella", "4th of July", and yet another new track from Flesh Tone, "22nd Century".
Watch Kelis perform at Club 57 in NYC
The hottest dance song in the country, "Acapella", is now available on iTunes & Amazon!!
Lady Gaga "Telephone" Video Premiere: Details & New Images Revealed!
Thursday, 11 March 2010 00:00
LADY GAGA's Epic New Video For "Telephone" to Debut Exclusively on E! News, Thursday 3/11 at 11:30pm THREE Exclusive New Images from the Video Revealed!
From the moment Lady Gaga’s “Telephone” danced through the radio airwaves, her millions of monsters worldwide have been eagerly and anxiously waiting for the music video debut of the hit single. The wait is finally over Thursday, March 11 when E! News exclusively premieres the epic video, which features pop superstar Beyoncé, during the show’s 11:30 PM broadcast.
Take a look at 3 brand new, behind-the-scenes shots from "Telephone" (Photo Credit: Lauren Dukoff).
After the premiere, Gaga will dissect the inspiration behind “Telephone” and explain how she has been able to out-do herself yet again exclusively to Ryan Seacrest. The video will make its online debut at midnight that evening onVEVO.comand LadyGaga.com.
Gritty, erotic and wildly fierce, this nine-minute, visually stunning, cinematic masterpiece is helmed by famed music video director Jonas Akerlund. Rich with Gaga’s unique dance stylings, iconic costume design and unworldly hair and make-up, this is far from your typical music video. Lady Gaga has said that the video for “Telephone” picks up where “Paparazzi” left off but will surpass its predecessor. Gaga's on-screen chemistry with Beyoncé transforms the song from a popular dance floor gem to a raw and explosive piece of art to be reckoned with.
Ja-Bar Talks Work Ethic and Shining On His Own + Soulja Boy On the Set of 'Daze' Video
Tuesday, 09 March 2010 00:00
It's not easy to be a succesful rapper in this game, but Ja-Bar knows exactly what it takes thanks to his mentor Soulja Boy. "When you get signed, that don't mean you set for life... It means you have to work harder... You just signed up for work... You gotta work hard to get where you see these other rappers..."- Ja-Bar
Ja-Bar's debut single "Daze" ft. Soulja Boy Tell'em is available now on iTunes http://itunes.apple.com/us/album/daze-feat-soulja-boy-tell/id357152050 Ja-Bar "Daze" ft. Soulja Boy - Available on iTunes Universal Motown / SOD Money Gang Entertainment www.myspace.com/jbarmusic | www.twitter.com/JBARsodmg Ja-Bar is the 1st artist to be released on Soulja Boy’s SOD Money Gang label (also home to Soulja Boy and Arab). Listen toJa-Bar's debut single “Daze" ft. Soulja Boy below! AUDIO: Ja-Bar - "Daze" ft. Soulja Boy
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